How do I explain the initial lead allotment and add-on lead pricing?
Steps to explain the initial lead allotment and add-on lead pricing.
Lead credits are used when Acquisity Lead Database / AI Lead Search delivers verified leads for you. They are not used when you upload your own CSV.
To check your balance, open Settings → Billing and look for Credit Balances → Lead credits.
You can also see your remaining credits inside the lead-search flow:
- Open Cold Email Agent.
- Start a new campaign, or open an existing campaign and click Add Leads.
- Choose Acquisity Lead Database / Lead Database.
- The confirmation dialog shows how many lead credits are available.
Add more credits
When your lead credits run low, the lead-search flow shows a Top Up button next to your remaining credit count. The checkout or top-up modal shows the current price before you buy.
The help centre avoids hard-coding prices because credit packages and promotions can change. Trust the price shown in the app at the point of purchase.
CSV uploads use no credits
If you already have leads from Apollo.io, Sales Navigator, a directory, or your CRM, use Upload Your Own or Import Leads. CSV uploads are free; the only thing to watch is list quality, because bad emails can still bounce.