Niche Researcher
Find the best market niche for your business based on your background and interests.
Niche Researcher looks at your work experience, skills, and interests, then suggests business niches that could be a good fit for you. It ranks each suggestion so you can see which ones have the most potential.
How to Use It
Step 1: Professional Background
Click Niche Researcher in the left menu. The form opens at the top of the page.
You will see two text boxes. Both are optional - fill in whatever you can.
| Field | Optional | What to type in | Example |
|---|---|---|---|
| Professional Background & Experience | Yes | Your past jobs, industries you have worked in, and how long | "VP of Marketing at a SaaS startup for 5 years, before that account manager at a digital agency" |
| Key Professional Skills & Expertise | Yes | The skills you are best at | "Paid advertising, email marketing, data analysis, team management" |
Click Next to go to Step 2.
Step 2: Personal Insights & Constraints
This step has four text boxes, split into two groups. All are optional.
Personal Interests & Network:
| Field | Optional | What to type in | Example |
|---|---|---|---|
| Personal Interests & Passions | Yes | Hobbies, causes, or topics you care about outside of work | "Fitness, sustainable living, real estate investing" |
| Industry Connections & Network | Yes | People you know in specific industries, communities you belong to | "Know 10+ agency owners personally, member of a SaaS founders Slack group" |
Market Insights & Constraints:
| Field | Optional | What to type in | Example |
|---|---|---|---|
| Observed Business Problems or Market Gaps | Yes | Problems you have noticed businesses or people facing | "Small e-commerce stores struggle with customer support after hours" |
| Resource Constraints (Time, Money, etc.) | Yes | Any limits on your time, budget, or location | "20 hours per week, $5,000 to start, US clients only" |
Click Generate Report to submit. The AI will take 1-2 minutes to process your answers.
Reading Your Results
After processing, you will see a report with:
- Your profile summary - a recap of what you told the AI, so you can check it understood you correctly.
- Recommended niches - a ranked list of market opportunities. Each one shows:
| What you will see | What it means |
|---|---|
| Niche Name | The target market (like "B2B SaaS Companies, 10-50 Employees") |
| $1M+ Potential | Whether this niche could reach $1M or more in revenue |
| High Ticket | Whether you can charge premium prices in this niche |
| Familiarity | How closely this niche matches your background |
| Targetability | How easy it is to find and reach people in this niche |
| Analysis | A detailed explanation of why this niche could work for you |
- Best Option - the AI picks one niche as its top recommendation and explains why.
The best option is a suggestion, not a rule. Pick whichever niche feels right to you.
Viewing Past Results
-
Click Niche Researcher in the left menu.
-
Scroll to the History table below the form.
-
Click any row to open that report.
-
To start a fresh report, use the form above the History table.
Something Not Working?
Common questions about Niche Researcher
Have a specific question? Check the Niche Researcher FAQ for quick answers.